Financial Behavior

Financial behavior refers to the way individuals make decisions about managing their money, including spending, saving, investing, and borrowing. It encompasses habits, attitudes, and emotions that influence these choices, shaped by personal experiences, cultural background, and financial literacy. Understanding financial behavior helps individuals make informed decisions, set and achieve financial goals, and ultimately improve their financial well-being. Factors like impulse purchases, risk tolerance, and planning for the future all play a role in how people handle their finances, impacting their financial health over time.