False Light Invasion of Privacy

False light invasion of privacy occurs when someone is portrayed in a misleading manner that creates a false impression about them. This can happen through photos, statements, or other representations that suggest something untrue about a person’s character or beliefs. Unlike defamation, which harms a person's reputation, false light focuses on how misleading portrayals can affect someone's privacy or personal dignity. For example, using a person's image to promote a product they don't endorse can place them in a false light, potentially causing emotional distress. Legal action may be pursued if the misrepresentation is considered offensive.