Edelman (public relations firm)

Edelman is a global public relations firm founded in 1952, known for helping companies and organizations build and maintain their reputations. They specialize in strategic communication, managing media relations, crisis communication, and marketing. Edelman works with various industries, from technology to healthcare, assisting clients in connecting with their audiences effectively. Their annual "Edelman Trust Barometer" measures public trust in institutions, providing insights into societal trends. The firm emphasizes transparency and authenticity in communication, aiming to foster trust and engagement between clients and their stakeholders.