Digital Disruption

Digital disruption refers to changes brought about by digital technology that significantly alter how businesses operate and how consumers interact with products and services. It often involves new business models, such as streaming services replacing traditional TV or online shopping transforming retail. These changes can lead to the decline of established companies that fail to adapt, while creating opportunities for innovative startups. Essentially, digital disruption reshapes industries by leveraging technology to provide better efficiency, accessibility, and consumer experiences, ultimately changing the landscape of the market.