DA (Discourse Analysis)

Discourse Analysis (DA) is the study of communication and language use in social contexts. It examines how people convey meaning not just through words, but also through interactions, context, and cultural background. DA looks at conversations, written texts, and non-verbal cues to understand how language shapes relationships, social norms, and power dynamics. By analyzing these aspects, researchers gain insights into how language influences society and vice versa, revealing underlying themes, biases, and structures within communication.