
Corporate Venturing
Corporate venturing is when established companies invest in or create new businesses, often referred to as startups, to foster innovation and growth. This strategy allows large companies to explore new markets, develop unique products, or adopt cutting-edge technologies without fully starting from scratch. By partnering with or investing in these emerging ventures, corporations can leverage fresh ideas and entrepreneurial spirit while mitigating risks. Ultimately, corporate venturing aims to enhance the company's competitiveness and adaptability in a rapidly changing business environment.