China National Culture Heritage Administration

The China National Cultural Heritage Administration (NCHA) is a government agency responsible for preserving and managing China's cultural heritage. It oversees historic sites, museums, and ancient relics, ensuring that they are protected, researched, and promoted. The NCHA also develops policies related to cultural conservation and encourages public awareness of China's rich history and traditions. By safeguarding cultural assets, the agency aims to foster national identity and pride, support tourism, and enhance cultural exchange both within China and internationally.