Center on Alcohol Marketing and Youth (CAMY)

The Center on Alcohol Marketing and Youth (CAMY) is a research and advocacy organization focused on understanding the impact of alcohol marketing on young people. Established in the early 2000s, CAMY studies how alcohol advertisements influence youth behavior and attitudes toward drinking. It aims to raise awareness about the potential risks associated with alcohol marketing and to advocate for policies that protect young individuals from harmful advertising practices. By providing research and resources, CAMY seeks to support efforts to reduce underage drinking and promote healthier environments for young people.