CAMY's Alcohol Advertising and Youth Report

CAMY's Alcohol Advertising and Youth Report examines how alcohol companies target young people through advertising. It analyzes the content, placement, and messaging of alcohol ads to assess their potential influence on youth drinking attitudes and behaviors. The report highlights areas where marketing may appeal to or reach underage audiences, emphasizing the importance of regulations to prevent underage alcohol consumption. Overall, it aims to inform policies that protect youth from exposure to marketing that could encourage early or excessive drinking.