Campaigning for Real Ale

Campaigning for Real Ale (CAMRA) is a UK-based consumer organization founded in 1971 to promote and support traditional cask-conditioned ales. It seeks to protect the interests of real ale, advocate for the pub industry, and encourage the preservation of historic pubs. CAMRA aims to raise awareness about the benefits of real ale and educate the public on its quality and craft. The organization organizes activities like beer festivals, publishes guides, and conducts research to help improve the beer landscape and support independent breweries. Ultimately, CAMRA champions the enjoyment and appreciation of authentic beer culture.