Bottom of the Pyramid Innovation

Bottom of the Pyramid (BoP) Innovation refers to the development of products and services tailored for the world’s poorest populations. This approach aims to improve their quality of life by addressing specific needs, such as affordable healthcare, clean water, or efficient housing. Companies and organizations engage in BoP Innovation to create sustainable business models that not only generate profit but also uplift communities. By leveraging local knowledge and resources, BoP Innovation fosters economic growth, empowers individuals, and encourages social change, ultimately bridging the gap between wealth and poverty.