Birchbox

Birchbox is a subscription service that delivers a monthly box of curated beauty and grooming samples to its members. Founded in 2010, it allows users to discover new products from various brands without committing to full-sized items. Each box typically includes samples of skincare, makeup, haircare, and sometimes lifestyle products. Subscribers fill out a personal profile to receive products tailored to their preferences. Birchbox aims to make trying new beauty products convenient and fun while offering users insights into items they might want to purchase in full sizes later.