B.C. Ministry of Tourism

The B.C. Ministry of Tourism is a government agency in British Columbia, Canada, responsible for promoting the province as a travel destination. Its main goals include enhancing tourism experiences, supporting tourism businesses, and attracting visitors to explore B.C.’s natural beauty and cultural offerings. The ministry works on various initiatives, including marketing campaigns, partnerships with local communities, and developing tourism policies. By fostering a vibrant tourism sector, it aims to boost the economy, create jobs, and showcase the diverse attractions of British Columbia, from outdoor adventures to cultural events.