Attitudinal Structuring

Attitudinal structuring refers to shaping the feelings and perceptions of parties involved in a conflict or negotiation. It involves managing emotions and attitudes to foster a more cooperative environment. By addressing underlying concerns, building trust, and encouraging positive interactions, negotiators can influence how parties view each other and the negotiation process. This approach aims to change negative perceptions, reduce hostility, and promote a collaborative mindset, ultimately leading to more productive discussions and better outcomes in resolving conflicts.