Albert S. G. L. McLuan

Marshall McLuhan was a Canadian philosopher and media theorist best known for his insights into how communication shapes society. He coined the phrase "the medium is the message," arguing that the way information is delivered influences our perceptions and interactions more than the content itself. McLuhan explored the impact of media, from print to television, on culture and human behavior. His work anticipated the effects of the internet and digital communication, highlighting how technology changes our experiences and relationships in profound ways. His ideas continue to resonate in discussions about media literacy and the digital age.