A&R Records

A&R Records, short for Artists and Repertoire, refers to a division within a music label responsible for discovering and developing new talent. A&R professionals scout for promising artists, evaluate their music, and help shape their sound and image. They often work closely with musicians during the recording process and guide them in selecting songs and producers. Essentially, A&R acts as a bridge between the artist and the music industry, helping ensure that the artist's work reaches a wider audience while also aligning with the label's commercial goals.