Woodstock Ventures

Woodstock Ventures is the organization best known for producing the iconic Woodstock Festival in 1969, a landmark music event that celebrated peace, love, and music during a turbulent era in American history. Founded by co-creators Michael Lang, Artie Kornfeld, Joel Rosenman, and John Roberts, Woodstock Ventures organized not just the festival itself but also the cultural impact it had on the counterculture movement. The event featured legendary performances from artists like Jimi Hendrix and Janis Joplin, and it became a symbol of the 1960s, influencing music, art, and social change for generations to come.