White Cube

A White Cube refers to a style of art gallery or exhibition space characterized by its minimalist, often white-walled design. This environment aims to create a neutral backdrop that emphasizes the artwork without distractions. The layout usually features open spaces with controlled lighting, allowing visitors to focus solely on the art. This concept emerged in the 20th century as a way to present contemporary art in a way that isolates it from the external world, encouraging viewers to engage with the pieces on a deeper level. The White Cube has become a standard in the art world.