website traffic

Website traffic refers to the number of visitors who access a website over a specific period. It includes all types of users, whether they arrive through search engines, social media, or direct links. Traffic is often measured in terms of sessions, page views, and unique visitors. High website traffic indicates that a site is popular and engaging, while low traffic might suggest it is less well-known or relevant. Understanding website traffic helps businesses and content creators assess their online presence, improve their strategies, and ultimately reach more users.