Image for User Innovation

User Innovation

User innovation refers to the process where consumers or users develop new products, features, or improvements themselves instead of relying solely on companies to innovate. These users often create solutions tailored to their specific needs, which can lead to valuable insights or innovations that companies later adopt or commercialize. Essentially, it shifts some innovation responsibility from businesses to the users who directly experience the products, fostering a collaborative and participatory approach to technological and product development.