USC Center on Public Diplomacy

The USC Center on Public Diplomacy is a research and academic institution at the University of Southern California that studies how countries build and maintain positive relationships with other nations and global audiences. It explores the role of cultural exchanges, international communication, and media in fostering mutual understanding and cooperation. The Center provides insights, analysis, and education on public diplomacy strategies, helping policymakers, students, and the public better understand the power of communication in international relations. Its goal is to promote more effective and informed approaches to promoting a country's image and interests worldwide.