Travel and Tourism Research Association (TTRA)

The Travel and Tourism Research Association (TTRA) is an organization dedicated to advancing research and knowledge in the travel and tourism industry. It connects professionals, academics, and organizations to share insights, data, and best practices that help understand traveler behavior, industry trends, and economic impacts. TTRA promotes responsible and sustainable tourism development by fostering collaboration and promoting high-quality research, ultimately supporting better decision-making and strategic planning within the tourism sector.