Thrift movement

The Thrift Movement emerged in the late 19th and early 20th centuries as a response to growing consumerism and wastefulness. It encouraged people to save money, be frugal, and make more sustainable choices through careful spending and wise use of resources. Advocates believed that living within one’s means not only benefited individuals but also strengthened families and communities. The movement emphasized the importance of saving for the future and being responsible stewards of one’s financial and material resources, promoting a mindset of moderation and simplicity in life.