The Uniform Project

The Uniform Project was a fashion initiative started in 2009 by Sheena Matheiken. It involved her wearing a single black dress daily for an entire year, showcasing different styles by accessorizing it in various ways. The project aimed to promote sustainable fashion and challenge consumer culture, encouraging creativity and resourcefulness in clothing choices. It also served as a fundraising effort for the Akanksha Foundation, which supports education for underprivileged children in India. By highlighting how one dress can be versatile, Matheiken sparked conversations about fashion sustainability and ethical consumerism.