The Soil Association

The Soil Association is a UK-based charity founded in 1946 that promotes organic farming and sustainable land management. It focuses on improving food quality, protecting the environment, and enhancing animal welfare. The organization sets organic standards, certifies farms and food businesses, and advocates for policies that support organic practices. Their aim is to create a healthier food system while encouraging biodiversity and reducing chemical use in agriculture. Through education and campaigns, the Soil Association seeks to raise public awareness of organic options and the benefits of sustainable agriculture.