The Crowd (book)

"The Crowd: A Study of the Popular Mind," written by Gustave Le Bon in 1895, explores how individual behavior changes when part of a group. Le Bon argues that crowds can act irrationally and are often driven by emotions rather than reason. He analyzes how collective behavior can lead to heightened suggestibility and the spread of ideas, often resulting in social movements or revolutions. This work laid the foundation for understanding group psychology and is influential in fields like sociology, psychology, and political science, shedding light on how public opinion is formed and manipulated.