targeting assessment

Targeting assessment is the process of identifying and evaluating potential audiences or groups to ensure that messages, campaigns, or initiatives effectively reach the right people. In general knowledge, this involves analyzing demographics, interests, and behaviors to optimize communication strategies. For example, businesses may assess which customer segments are most likely to engage with a product, while educators might identify the specific needs of learners to tailor instruction. The goal is to maximize the impact of outreach efforts by ensuring they resonate with the intended audience.