Sustained Competitive Advantage

Sustained Competitive Advantage is a company's ability to maintain a market edge over its competitors over a long period. This advantage comes from unique resources, strong brand identity, or efficient operations that are difficult for others to copy or surpass. It allows the company to consistently outperform its competitors in profits, customer loyalty, and market share. Achieving and maintaining this advantage requires continuous innovation, effective management, and adapting to market changes, ensuring the company stays ahead in its industry over time.