Socially Responsible Investing

Socially responsible investing (SRI) refers to the practice of choosing investments based on ethical, social, and environmental criteria alongside financial returns. Investors consider a company's impact on society, such as its labor practices, environmental sustainability, and community contributions. SRI allows individuals to support businesses that align with their values, such as renewable energy or fair trade, while potentially avoiding those involved in harmful activities like tobacco or weapons manufacturing. This approach aims to generate positive social change while also seeking competitive financial performance.