Session Replay

Session replay is a technology that records and visualizes a user’s interactions on a website or app, such as clicks, mouse movements, scrolling, and keystrokes, in real-time. This allows businesses to see exactly how visitors engage with their digital platforms, helping identify usability issues, improve user experience, and optimize website performance. The recordings are typically anonymized for privacy and are viewed as a playback, similar to watching a video of the session. This tool provides valuable insights without affecting how users interact, enabling data-driven decisions to enhance the overall digital experience.