search engine ranking

Search engine ranking refers to the position a website appears in the list of results when you search for something online. When you enter a query, search engines like Google use complex algorithms to evaluate countless factors, such as the relevance, quality, and authority of webpages. The aim is to present the most useful and trustworthy information at the top of the search results. Higher-ranking pages receive more visitors, so website owners often optimize their content and structure to improve their rankings and attract more users. This process is known as search engine optimization (SEO).