Satmetrix Systems

Satmetrix Systems is a company that specializes in helping businesses understand and improve customer experience. They provide tools and software to measure customer satisfaction and loyalty through surveys and data analysis. By analyzing feedback, companies can identify strengths and areas for improvement, fostering better relationships with their customers. Satmetrix is well-known for developing the Net Promoter Score (NPS) methodology, which gauges how likely customers are to recommend a company's products or services. Overall, their goal is to help organizations enhance customer loyalty, increase retention, and drive growth through better understanding of customer perceptions.