Sanuki Jiburi (Bureau of Sanuki Udon)

Sanuki Jiburi, or the Bureau of Sanuki Udon, is an organization dedicated to promoting and preserving the traditional culture of Sanuki udon, a renowned type of Japanese wheat noodle from Kagawa Prefecture. It oversees the quality, standards, and regional branding of Sanuki udon, supporting local producers and eateries. The bureau also organizes events, educational programs, and marketing initiatives to boost the popularity of Sanuki udon domestically and internationally, ensuring its cultural significance and culinary excellence are maintained and appreciated by a broad audience.