Rhetorical Model

The Rhetorical Model is a framework used to understand how communication influences an audience. It focuses on how a speaker or writer uses persuasive techniques to effectively deliver a message, considering the sender (speaker), the message, the medium (how it's delivered), the audience, and the context. By analyzing these elements, one can evaluate how well the communication persuades or informs. It's often used in studying speeches, advertisements, and writings to see how language and presentation shape perception and response. Essentially, it helps break down the components that make communication impactful and persuasive.