rhetorical canon

The rhetorical canon refers to the traditional stages of crafting effective communication or speeches. These stages include invention (developing ideas), arrangement (organizing content logically), style (choosing the right language and tone), memory (remembering the content), and delivery (presenting confidently). Together, they serve as a guide for speakers and writers to create clear, persuasive messages. The canon helps structure the process so that ideas are well-developed, logically ordered, engagingly expressed, and confidently delivered.