retail measurement

Retail measurement involves tracking and analyzing data related to product sales, inventory levels, and customer purchasing behavior within retail environments. It helps businesses understand how products perform, identify sales trends, and evaluate the effectiveness of marketing strategies. By collecting accurate, timely information from stores or online platforms, retailers can optimize stock levels, improve product placement, and make informed decisions to enhance sales and profitability. Essentially, retail measurement provides insights that guide smarter business planning and operational improvements in the competitive retail landscape.