Image for Quadrant Analysis

Quadrant Analysis

Quadrant analysis is a method used to organize and interpret data by dividing it into four sections, or "quadrants," based on two key criteria. For example, in business, it might separate customers into groups based on profitability and loyalty. This helps identify patterns, opportunities, or challenges within each group. By visualizing data this way, decision-makers can better target strategies, allocate resources effectively, and understand relationships between different factors. Essentially, quadrant analysis simplifies complex data into a clear, visual format that reveals insights and guides informed decisions.