publicity rights legislation

Publicity rights legislation protects an individual’s right to control the commercial use of their name, image, and likeness. Essentially, it prevents others from using a person's identity for advertising or profit without their consent. This law recognizes that a person's image can be a valuable asset, and individuals should have the authority to decide how and when it is used. Different states have varying laws on this issue, but generally, publicity rights apply to celebrities and public figures, although they can also extend to private individuals in certain circumstances.