Product Designing

Product designing in the context of Product Innovation Management involves creating new products or improving existing ones to meet customer needs and market demands. It combines creativity and practicality, starting from understanding what users want, to developing ideas, and ultimately building prototypes. The goal is to balance functionality, aesthetics, and cost while ensuring that the product is viable for production and appealing to consumers. By integrating user feedback and innovative techniques, product design plays a crucial role in driving business success and sustaining competitive advantage in the marketplace.