Physical Web

The Physical Web is a concept that allows everyday objects and locations to communicate with nearby smartphones and devices through Bluetooth and web technologies. It enables things like public signs or devices to broadcast links to web content, making information accessible right where you are. For example, when you walk by a museum exhibit, your phone might receive a link with more details about it. This connection helps bridge the digital and physical worlds, enhancing user experiences by providing relevant information at the right time and place without needing special apps or QR codes.