Philip Morris

Philip Morris is a major multinational tobacco company known for manufacturing and selling a range of cigarette brands, including Marlboro. Founded in the 19th century, it has adapted to changing public attitudes towards smoking and health. In recent years, Philip Morris has shifted focus towards reduced-risk products, such as e-cigarettes and heated tobacco, in response to increasing regulations and declining cigarette use. The company has made significant investments in research and development of these alternatives, aiming to transform its business model and promote harm reduction in the smoking landscape.