Peter Morville

Peter Morville is a prominent figure in the field of information architecture and user experience design. He is best known for his work in helping organizations structure information in ways that make it more accessible and understandable to users. Morville co-created the concept of the "user experience honeycomb," which illustrates key factors like usability, findability, and accessibility that contribute to a positive interaction with websites and digital products. His insights guide designers and businesses in creating intuitive systems that enhance user satisfaction and engagement.