Outcome Mapping

Outcome Mapping is a planning and evaluation method used to understand how a project leads to change. Instead of just measuring final results, it focuses on identifying the specific behaviors, relationships, and actions of people or organizations that the project aims to influence. By tracking these ongoing changes, it helps organizations see progress and adapt strategies in real-time, increasing the likelihood of achieving their long-term goals. Essentially, Outcome Mapping emphasizes understanding and supporting the “journey” of change, rather than only the “destination.”