Osterwalder & Pigneur (works)

Osterwalder and Pigneur are known for developing the Business Model Canvas, a strategic management tool that helps organizations visualize, design, and analyze their business models. It provides a clear, structured way to map out key elements like value propositions, customer segments, revenue streams, and resources on a single canvas. This framework enables businesses to better understand how different parts of their operations connect, identify opportunities for innovation, and make informed decisions. Essentially, their work simplifies complex business structures into an accessible, visual format, fostering clearer communication and strategic planning.