No Logo (book by Naomi Klein)

No Logo, by Naomi Klein, investigates how powerful corporations have shifted focus from quality products to branding and marketing, often at the expense of workers and communities. The book critiques globalization and consumer culture, revealing how brands influence identity and culture while outsourcing labor to cheaper countries. Klein argues that this corporate-driven system undermines democracy, workers' rights, and local economies, encouraging consumers to think critically about where their products originate and the broader impacts of their consumption habits. Overall, it calls for greater awareness and resistance to corporate monopolization and the social inequalities it fosters.