News Framing

News framing refers to the way media outlets present and structure information about an event or issue, emphasizing certain aspects over others. This influences how the audience interprets the story, shaping perceptions and opinions. For example, framing a protest as a "peaceful demonstration" highlights the positive, while calling it a "violent riot" emphasizes chaos. Frame choices include language, images, and focus, which can subtly guide viewers’ understanding without changing the core facts. Ultimately, framing affects public discourse by highlighting specific perspectives, affecting how people perceive the significance, causes, and consequences of news events.