National Pork Board

The National Pork Board is a producer-funded organization that supports U.S. pork farmers and promotes pork products. Funded through checkoff fees paid by pork producers, its goal is to enhance demand, improve industry practices, and ensure the sustainability of pork farming. The board invests in marketing campaigns, research, education, and industry innovations to benefit both producers and consumers. By doing so, it helps maintain the quality, safety, and reputation of pork products in the marketplace.