Nathan Kogan

Nathan Kogan was an American psychologist renowned for his work in social psychology, particularly on how people’s thoughts, feelings, and behaviors are influenced by others. He contributed significantly to understanding concepts like attitude change, social influence, and communication processes. Kogan's research helped clarify how individuals respond to persuasive messages and social pressures, shaping strategies in marketing, education, and therapy. His work emphasized the importance of context and individual differences in social interactions, making complex human behaviors more understandable and applicable across various fields.