Meme Warfare

Meme warfare refers to the strategic use of memes—humorous images, videos, or text shared online—to influence public opinion, shape narratives, or promote political agendas. In the digital age, these memes can rapidly spread across social media platforms, reaching large audiences quickly. They often simplify complex issues, making them more relatable and easier to understand, which can sway perspectives or rally support. Organizations, governments, and individuals may harness this phenomenon to engage in psychological operations, affecting everything from elections to social movements, effectively making memes a modern tool of communication and persuasion.