Membership Puzzle Project

The Membership Puzzle Project is an initiative aimed at exploring how news organizations can build strong, engaged communities of supporters, particularly through membership models. It recognizes that traditional funding methods, like advertising, are insufficient for sustaining quality journalism. The project involves research and collaboration among journalists, academics, and community members to share best practices, case studies, and innovative strategies. Ultimately, it seeks to enhance relationships between media outlets and their audiences, encouraging financial support and active participation in journalism to foster trust and accountability in the news industry.